Is this the right course for me?
This course is specifically for sales professional in an operational sales role, often managing others and allocating resources.
What will you learn?
Gain the theoretical and practical sales & marketing knowledge and skills required by both aspiring sales managers and practicing managers alike to enable them to succeed in the work place.
There are no formal requirements although we advise that students have at least 3 years sales experience with at least one year's management experience.
If English is not your first language, evidence of IELTS level 6.5 or Trinity ISE III/IV will also be required.
All ISM Qualifications require ISM Membership - 1 year of membership is included as part of your qualification fee.
How long will it take?
The diploma in Sales & Marketing (Level 4) consists of eight mandatory units and will typically take 12 to 15 months.
The qualification can also be studied as a certificate. To acheive the certificate in Sales and Marketing, students must complete the first mandatory units plus any two optional units.
We support all our students fro two years and you start your studies at any time.
What modules will you study?
For this Diploma you will need to complete all of the following modules:
- Managing responsible selling
- Understanding segmentation, targeting and positioning
- Managing a Sales Team
- Operational sales planning
- Sales negotiations
- Analysing the marketing environment
- Finance for sales managers
- Writing and delivering a sales proposals