ISM CERTIFICATE IN SALES AND MARKETING (LEVEL 2)
With a practical focus, the ISM Certificate in Sales and Marketing is designed to develop your own practical skills as a sales professional and ensures that you can apply the theory covered to real-life cases and examples.
Is the Certificate in Sales and Marketing the right qualification for you?
This is an introductory qualification and therefore ideal for school leavers or people very new to sales who wish to have a basic understanding as a foundation to build on, or someone from another basic business background looking to move into sales.
Entry requirements for the ISM Certificate in Sales and Marketing.
There are no formal entry requirements for this sales certificate, however we recommend that this course is most suitable for those age 16 years or over with at least five GCSEs.
If English is not your first language, evidence of at least IELTS level 6.5 or Trinity ISE III/IV will also be required.
All ISM Qualifications require ISM Membership - 1 year of membership is included as part of your qualification fee.
What will you learn?
The ISM Certificate in Sales and Marketing consists of four mandatory units and three optional units. Students are only required to choose one of the optional units as each of these units are aimed at specific sales professionals. The Selling To Customers unit is suited to practicing sales professionals. The Understanding Selling To Customers is more of a theoretical unit and can be taken by students not employed in a sales role. The Telesales unit is for students working in, or wishing to be in, a telesales role. If you are unsure about which optional unit to choose, please contact us for advice.
How long will it take?
The ISM Certificate in Sales and Marketing can be started at any time and will typically take 6-9 months to complete. This is only the typical time frame to complete the qualification and you can study at a slower or faster pace. We support all our students for two years.
What modules can you study?
To complete the Certificate level of this qualification you will need to complete a combination of the below modules:
- Understanding law and ethics of selling
- Understanding marketing
- Understanding buyer behaviour
- Selling to customers
- Understanding selling to customers