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CIM Certificate in Professional Marketing (Level 4) - Premium/Workshops - CI

£2,622.00 (inc VAT) £2,185.00 (exc VAT)
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Product Description


The aim of the CIM Level 4 Certificate in Professional Marketing is to provide the practising marketer with relevant, contemporary marketing content to equip them for the current global landscape. Learning is brought to life through meaningful and active assessment methods which embrace the modern marketing industry.

Successful completion of the CIM Level 4 Certificate in Professional Marketing will establish the knowledge, skills and understanding to be able to perform at an operational level and to perform an essential and successful professional marketing role within the workplace.

Those who successfully achieve this qualification are able to understand the wider role of marketing and how their practical skills can be applied to their career progression within the marketing profession. 

Who is the Certificate in Professional Marketing for?

Aimed at junior marketers, those who are working in supporting marketing roles, usually within the marketing function, but also individuals in more senior roles, particularly in SMEs, where marketing is an element of their responsibilities.

Qualification Structure


The certificate qualification consists of three modules, two mandatory and one elective.

Complete two mandatory modules and one elective module to achieve the full qualification.

There is a choice of elective modules and we will be continually reviewing them and adding more in line with industry demands. 

Entry Requirements

One or more of the following is required to gain entry onto this qualification:

  • CIM Level 3 Introductory Certificate in Marketing qualification.
  • Any relevant Level 3 qualification.
  • Any UK degree or international equivalent.
  • International Baccalaureate (equivalent to NQF Level 3 and above).
  • Professional practice (suggested one year in a marketing role) plus diagnostic assessment onto Level 4.

If English is not your first language, you will also need to provide evidence of achieving one of the following English language qualifications within the last two years: IELTS Academic Module with overall score of 6.5 (each component pass mark must be 6.0 or above) or Cambridge Certificate of Advanced English grade B or above. CIM will consider other equivalent alternatives. 

Ways to study:

  • Distance Learning
  • Blended Learning (The perfect blend of 2 Day Face 2 Face Workshops and Supported Independent Learning)

To compare the different study methods please visit our comparison page

 On completion of this course you will be entitled to begin studying for the CIM Level 6 Diploma in Professional Marketing.

What modules will you study?

  • Marketing - Mandatory 
  • Intergrated communications - Mandatory
  • Customer experience - Elective
  • Digital Marketing - Elective 


Prices are exclusive of CIM Membership and Assessment Fees. For details on CIM Fess visit the Professional Academy Website.


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